This company is built with reliability in mind. They have quality hosting servers, great data centers, solid state drives and much more.  They don't seem to have an uptime guarantee, which is unfortunate, but I didn't find anyone complaining about downtime so that gives a good indication that the quality is high.

There are a lot of hosting options to choose from when you choose to host with this company.  They have shared hosting, VPS solutions, game servers, full dedicated servers, colocation options and more.  Within each category of hosting they also offer a large number of different packages so you can be sure you're getting the power and other features you need at a price you can afford.

The shared hosting has generous amounts of disk space even at the lowest levels and the bandwidth is always unlimited.  They also include a free domain name with the purchase of a hosting package (two domain names if you get an upper level package). Move up to the VPS packages and you'll see that you get some very nice specs for very reasonable prices.  In fact, many people will want to consider a VPS over a shared just because the price is so nice.

Dedicated servers are reasonably priced considering what you get.  They seem to have the a great solution for low-end to high-end dedicated servers.  You can also get the gaming servers for any game you are interested in.  This is a great way to host a clan server or anything else you are interested in.

The tech support teams are based in Germany and they do a great job at helping address issues quickly.  They monitor the hardware and network connections so they can pinpoint issues before they actually cause outages and they are very responsive to user reports of problems.  They don't have too much for online documentation so you will rely on them to assist with trouble.

The prices at all the levels are fairly low.  This seems to be a combination of generally wanting to keep the prices reasonable and the fact that they don't have the high end options available.  While this may sound like a bad thing at first, but really most people don't need the high end servers.  Keeping the server and package specs in the mid-range allows them to meet the needs of the vast majority of users while also keeping their prices low.

This company clearly puts their users first.  The website is very clean and easy to use, which makes it simple for people of any skill level.  They have the popular cPanel available for easier hosting and generally seem to put a focus on helping their users.  Getting in touch with sales or support is also very simple.